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Why We Keep Things In-House at Redpapr

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Most startups take the easy road. They wire together SaaS tools, outsource critical infrastructure, and run everything through external APIs. It’s quick, it’s simple, and it helps you move fast in the early days.

But easy isn’t always right. Over time, relying too much on external services creates hidden costs: vendor lock-in, unpredictable bills, privacy compromises, and performance bottlenecks. At Redpapr, we’ve deliberately chosen a harder road — keeping as much of our technology in-house as possible. It’s more work, but it gives our students something priceless: privacy, performance, and long-term trust.


Student Data is Sacred

Education data is deeply personal. Exam performance, learning patterns, even small notes — these aren’t just numbers, they’re a student’s life story in progress. Sending all of that through third-party APIs or cloud providers is a risk we’re not willing to take.

That’s why we default to in-house storage and local processing. Sensitive data stays on infrastructure we control. Every additional service you send data through is another point of failure, another potential leak. By keeping things close, we minimize exposure and maximize trust.


Local LLMs and Exam-Specific Models

We started with cloud LLMs like GPT, Claude, and Gemini, and they’re still part of our toolkit. But for much of our work, especially where privacy and cost matter, we now run local LLMs.

Even better, we fine-tune smaller models for specific exams: UPSC, NEET, JEE, CUET. A model trained on domain-specific material produces more relevant answers than a generic one, while also being lighter, faster, and cheaper to run.

Benefits of local + fine-tuned models:

  • Privacy-first: student prompts don’t leave our machines.
  • Cost efficiency: no runaway API bills.
  • Speed: no roundtrip latency to a distant datacenter.
  • Relevance: models tuned for actual exam needs.

Cost and Speed in the Long Run

Cloud tools look cheap at first. But once you scale, those costs multiply fast. Running our own infra is harder upfront, but it pays back in the long run with predictable costs and more control.

The same applies to speed. Waiting for responses from a massive datacenter halfway around the world adds latency. Local inference and in-house infra cut that wait time, giving students faster results and smoother experiences.


Efficiency is Sustainability

AI infrastructure has an environmental cost. Gigantic GPU farms running 24/7 consume enormous amounts of power. By using efficient local models where possible, we not only reduce costs but also reduce unnecessary energy consumption. Efficiency is responsibility — to students and to the planet.


We’re Not Afraid of Work

Let’s be clear: keeping things in-house is hard. It means maintaining databases ourselves, training and testing models, building monitoring systems, and constantly improving pipelines.

But at Redpapr, we’re not afraid of work. In fact, we see this effort as our edge. Students deserve a platform that is private, fast, and reliable. If that requires extra engineering hours and deeper expertise, so be it.


Our Principle: Own the Core

Our rule of thumb is simple:

  • Outsource commodities — things like SMS gateways, email delivery, or CDNs.
  • Own the core — data, AI, and apps.

This ensures we control what matters most while staying lean on what doesn’t.


Closing

Easy solutions are rarely the best ones. Redpapr’s commitment is to take the harder road when it leads to better outcomes for students. Keeping things in-house gives us control, privacy, performance, cost-efficiency, and sustainability.

We believe students deserve nothing less.